X Factor Final Odds : Jahmene the favourite with punters as James Arthur & Chris Maloney look value

X Factor reaches his climax as bookmakers are predicting a betting bonanza on Jahmene, James Arthur & Chris Maloney, as Paddy Power throw up odds & release free bets to spend on Saturday night’s live final.

Jahmene Douglas and James Arthur are representing Nicole Scherzinger while Christopher Maloney is still standing for mentor Gary Barlow. Who will triumph on Saturday? Here’s some things to consider.

One thing to keep in mind for Saturday’s show is the way the press are reporting each act.

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The build-up to this week’s final have gone pretty much to type, with Jahmene dominating most column inches as he has started to open up about his beliefs and past childhood experiences, which have deviated him from the normal X-Factor contestant.

He is a humble, and rather shy, singer that performs with a meaning. For example, on week six he refused to sing Katy Perry’s “Last Friday Night” due to it having references to threesomes.

Jahmene doesn’t drink, smoke or even play around with women, and believes what’s in the charts these days is poisoning young people’s minds into becoming sex crazed, drink obsessed mercenaries.

This type of character goes against the grain of previous successful male X-Factor performers, such as JLS, Olly Murs and Shane Ward, who have all used their party animal side to promote their selves and get votes that way.

Although what Jahmene is doing is morally right, and will win him fans from maybe the more mature members of the audience, let’s not beat about the bush, the main demographic of the X-Factor is young, naïve teenagers, who are very much obsessed with the modern sex-crazed culture.

That may lose him some crucial votes. His team will be hoping his shy nature and troubled upbringing, which he admitted to this week to the papers, that included his father torturing his mother with a blowtorch before he was later arrested, will be enough to get people on side.

His voice and talent isn’t in question, and he’s likely to have a very succesfull singing career, but at the current prices for the outright win, a best priced 13/10 with Bet365, look rather skinny for our money.

James Arthur is vying for favouritism at the top of the market with Jahmene, and has been very well backed all week at 7/5 with Bet365.

Much like Jahmene he’s not really the conventional X Factor contestant. He has come out openly regarding his views on the show and how he would change things around so that he can sing his own songs rather than perform covers every week.

He is a real musician, with an edgy personality and voice. He can’t dance, doesn’t really get on with the press and speaks his mind. He can, however, produce a different style of music which he makes his own.

This usually doesn’t go down well with the audience, and despite being in the bottom two three weeks ago, James finished top of a recent potential winners poll launched by the Sun newspaper.

A very respectable 49 per cent of voters opted for guitar-playing contestant James while Jahmene scored 34 per cent of the votes.

But only 17 per cent said they wanted Liverpudlian Christopher Maloney to win. The public have been voting in their droves for this 80’s impersonator since the start and his time must have run out now.

The press have slaughtered him once again this week, and he looks the best bet of the night to be eliminated first at Evens with Ladbrokes. The joke’s over Maloney. It’s time to go.

It’s tough to call between James and Jahmene, but the wave of public momentum seems to be siding with James at 7/5 rather than Jahmene at 13/10. He gets a tentative nod to become the next X-Factor champion